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Can Celebs Like Tiger Woods Weather the Economic Crisis?
Golf champion Tiger Woods lost at least a portion of his income when General Motors ended its relationship with him. The volatility of the auto industry was certainly a factor in Woods’ sponsorship deal closing a year and $8 million early. But I’m not worried about Tiger-he’ll roar on to other sponsorship deals. Other celebrities, however, like many of us, aren’t that lucky.
Big Media is in Big Trouble – Financially That IsThis is going to be the last decade of Major Newspaper Media and if you look around at big media as a whole, well it is not doing too well is it? We see the Seattle Paper in trouble and the parent company for the LA Times in BK.